About Us
Since 2018 we've been turning ideas into work that performs. We started in 2D animation and motion graphics, and grew into a studio that also builds websites, sets up domains and hosting, and gets apps published — with the same standard applied across all of it.
Our approach is simple: understand the goal before touching the tools. Whether that ends up as an explainer that finally makes a product make sense, a site that loads fast and turns visitors into enquiries, or an app that actually reaches the stores, the work has to do a job — not just look good.
Our Journey
Started Journey
Started out in video editing and motion graphics
First Major Client
Secured first international client project
200+ Projects
Milestone of 200 completed projects
500+ Projects
Achieved 500+ projects with 100+ happy clients
Going Strong
Now a full-stack studio — video, web, hosting and app publishing
Skills & Expertise
Core Values
Creativity
Every project is an opportunity to push creative boundaries and deliver unique solutions
Precision
Attention to detail in every frame and every line of code ensures polished, professional results
Collaboration
Working closely with clients to bring their vision to life
Excellence
Committed to delivering work that exceeds expectations every time
Why four service lines instead of one
We started in 2018 doing 2D animation and motion graphics, and kept running into the same pattern. A client would commission an explainer video, then ask who was going to build the page it pointed at. Then who would register the domain and configure the hosting. Then whether we could get their app through store review.
Referring that work out meant referring the responsibility out with it. The animation would be finished and signed off and the project still would not work — because the landing page took six seconds to load, or the DNS pointed somewhere stale, or the store submission came back rejected. The part we controlled was fine. The outcome was not.
So we learned the rest of the stack instead of handing it over. Today that is four lines — Video Production, Web Development, Domain & Hosting, and App Publishing — and they are deliberately connected. You can take one on its own, or hand over the whole chain and get back something that is live, fast and actually published.
How we work
We ask what the work has to achieve before we scope it
A brief that starts with a deliverable — “we need a two-minute animation” — usually hides a goal that has not been stated. Sometimes the animation is right. Sometimes the real problem is that the pricing page does not explain the product, and no amount of motion design fixes that. Establishing the goal first occasionally costs us the bigger quote, and consistently produces work that does its job.
We pick the approach that fits the business, not the one we prefer
AniMall is hand-written HTML with no CMS at all, because a grooming salon should not inherit a patching schedule for a site it will barely change. ToolNixy is WordPress on a fully custom theme, because it needs a catalogue that grows every week. Those are opposite decisions, and both came from the brief rather than from habit.
Everything is registered in your name
Domains, hosting accounts, store listings and signing keys belong to the client, not to us. You should be able to end the relationship and take the whole stack with you without asking anyone for permission — including us. Upload keys are handed over and backed up, because losing one means never being able to update a published app again.
We build for a phone on mobile data
Most of the audiences we build for arrive on a mid-range phone on a mobile connection, not on a desktop with fibre. That is why several of our sites ship with no JavaScript framework and, in some cases, no external scripts at all. Page weight is a design decision, not something to optimise afterwards.
Who we work with
Independent local businesses that need one thing done properly and want a single person accountable for it, and international companies that need a specialist to slot into an existing team for a defined piece of work. We are based in Cyprus and work remotely with clients elsewhere.
What we do not do
We do not take on work we cannot do to a standard we would show other people. If a project needs something outside these four lines, we will say so rather than learn it on your budget. It is a shorter conversation and it protects both sides.